Punctuality Rules!

Acknowledgement

Let me ask you two simple questions: When somebody pays you a compliment, do you thank them? If somebody sends you a gift, do you send a thank-you note? Thank-you phone call? Thank-you e-mail? Chances are, if your mother raised you well, your answer to these two questions was, “Yes.” Because…

Weakness is Strength (Sometimes)

Sometimes, though, that’s exactly what you need. Who wants to be told what to do all the time? Who wants the writer to do all the work for them? I mean, sure, that’s the writer’s job, but you have to leave something for the reader to do, a journey to take–and they have to choose to do it. If you’re trying to persuade, or trying to teach or explain, you can’t just say, “This is the way it is. Period.” You need to let the reader discover that for themselves.