http://punctualityrules.com/2009/12/08/why-a-copywriter-needs-to-tell-stories/ Using Grammar and Good Manners to Save the World Fri, 20 Apr 2012 14:54:46 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://punctualityrules.com/2009/12/08/why-a-copywriter-needs-to-tell-stories/comment-page-1/#comment-2765 Brad Shorr Wed, 09 Dec 2009 12:32:26 +0000 http://punctualityrules.com/?p=675#comment-2765 Deb, Stories are so much more interesting than essays. Probably because most people are more curious about people than ideas. And certainly because we remember stories better than facts and figures and tables and graphs. The fun factor - huge. Who wants to sit around a campfire swapping statistics? (Well actually, some of my nerdier friends and I would do that, but there are always exceptions.) .-= Brad Shorr´s last blog ..<a href="http://feedproxy.google.com/~r/WordSellInc/~3/ZDCNmfksSQY/" rel="nofollow">Companies Should Use Human Identities on Twitter</a> =-. Deb, Stories are so much more interesting than essays. Probably because most people are more curious about people than ideas. And certainly because we remember stories better than facts and figures and tables and graphs. The fun factor – huge. Who wants to sit around a campfire swapping statistics? (Well actually, some of my nerdier friends and I would do that, but there are always exceptions.)
.-= Brad Shorr´s last blog ..Companies Should Use Human Identities on Twitter =-.

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